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    Selfie love

    Salute Sisterhood / Projects & Collabs / The Selfielove Initiative
    The selfielove initiative

    We salute sisterhood online.

    We’re teaming up with the Body Dysmorphic Disorder Foundation to raise awareness and support their petition directed at the EU Parliament calling for transparency on altered images on social media. Because we believe organisations, companies, and influencers should be legally required to state when images have been manipulated for paid content online.

    Sign the petition
    .

    Wait, what’s Body Dysmorphic Disorder?

    That’s the thing, a lot of people don’t know. So let’s raise awareness around Body Dysmorphic Disorder (BDD), a distressing psychological condition where a person becomes very preoccupied with one or more features in physical appearance. And with about 1 in 50 suffering from BDD today, this condition is largely overlooked and undiagnosed.

    Learn more about BDD on bddfoundation.org

    .

    Spread the word – use our filters!

    By collaborating with amazing female AR artists, we’ve launched a set of purpose-driven filters that help spread the word about the petition and BDD as a condition. So please go ahead, download our filters, and join our movement for more transparency online.

    Download filters here

    Meet Kitty,
    Head of Operations at BDD Foundation.

    Kitty’s focus is to help raise awareness, reduce the stigma connected with BDD and to give hope of recovery to those suffering from the condition.

    “One important part of the BDD Foundation’s work is to remind people not to compare themselves to others. Altered images can affect our body image, triggering body dissatisfaction and exacerbating BDD symptoms. We see this petition as a vital tool for approaching the EU Parliament to raise questions and drive real change.”

    Sign the petition
    .

    Get to know the BDD foundation.

    BDD Foundation is the only charity in the world exclusively dedicated to raising awareness and alleviating the suffering caused by Body Dysmorphic Disorder (BDD), an under-recognised and under-diagnosed condition. The foundation’s work is focusing on information, early diagnosis, and support in combating the disorder.

    Want help?

    It’s important to know that you’re not alone. You can learn more and get support materials on bddfoundation.org. BDD Foundation also have a global e-helpline which you can reach out to for support: support@bddfoundation.org.

    For more information, download the guides here:


    Download leaflet for young people
    Download leaflet for parents
    Download leaflet for teachers

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    About Monki

    • We are Monki
    • Transparency
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    • Monki PreLoved 2nd hand

    Monki is a purpose-driven fashion brand that believes in sisterhood, the power of community and in contributing to a more sustainable fashion industry. Monki.com delivers to 29 markets, and via International shipping to an additional 64 destinations worldwide. Over 90 concept stores offer the Monki IRL experience across 17 markets. Founded 2006 in Sweden, Monki is a brand within the H&M group.